Jonas Kölbing
SCOPE OF WORK:
brand strategy
visual identity
website design
copywriting
collateral
social media
VIBE:
timeless, refined, elegant, professional
INDUSTRY:
sports
Jonas Kölbing is more than a golf coach — he’s a PGA-certified performance architect with a professional career spanning the Challenge and DP World Tours. His experience at the highest level of competition gives him a rare perspective on the game, blending technical expertise with a deep understanding of strategy, mindset, and performance.
Through his coaching, Jonas helps golfers of all levels unlock their potential, whether through personalized in-person lessons at the scenic Golfclub Hohenpähl, innovative online training with smart feedback tools, or tailored club fittings designed to maximize precision. Beyond instruction, he curates exclusive golf journeys and events that combine learning, enjoyment, and community.
Jonas’ mission is simple but powerful: to make the game more rewarding, engaging, and memorable. His brand embodies professionalism with approachability, offering golfers not just technical improvement, but a richer, more fulfilling experience of the sport.
CLIENT’S GOAL
To build a timeless, sophisticated brand that reflects Jonas’ professionalism and passion for the game — positioning him as a trusted coach and mentor while capturing the elegance and aspirational lifestyle of golf.
DESIGN NOTES