Green Yard
SCOPE OF WORK:
brand strategy
visual identity
website design
copywriting
collateral
social media
VIBE:
cheerful, fresh, natural, bold
INDUSTRY:
food
Green Yard is a celebration of nature’s finest flavors - fresh, aromatic, and grown with care. Specializing in microgreens, herbs, and edible flowers, this Croatian brand is redefining how we experience food.
Founded by entrepreneur Igor Čimbur and master gardener Buba, Green Yard is built on a passion for sustainability and exceptional taste. Every delicate leaf, petal, and sprig is cultivated under the sun, never under artificial light, allowing nature to shape its vibrant colors and bold flavors. From peppery arugula to delicate nasturtium blossoms, Green Yard’s harvest transforms ordinary dishes into extraordinary culinary experiences - natural, elegant, and full of life.
CLIENT’S GOAL
To craft a cheerful, nature-inspired brand that highlights Green Yard’s unique approach - growing microgreens, herbs, and edible flowers naturally under the sun, setting them apart from the many brands relying on artificial light for their crops.
DESIGN NOTES
